Iron Fist Energy Drink

Iron Fist is a conceptual energy drink designed for individuals seeking a pre-workout beverage. For this project, all the assets were provided by Emporia State Professor John Decker to create the drink. Utilizing as few graphics as possible to emphasize the use of typography to effectively target the audience.

The energy drink overall utilizes a color palette of dark navy blue, orange, and silver, conveying a masculine, bold, and sporty feel..